Ferrari will present 5 new models by the end of 2019
From Maranello will arrive very soon five new models that will allow the brand to enter into other segments and achieve new and important market objectives.
It seems that the car company is ready to present, by the end of the year, five new models of cars. A strategy that will allow the group not only to enter new market segments, but also to improve its already excellent sales figures, closed last year with a + 10.2% of deliveries compared to 2017. A project that falls within the ambitious business plan that plans to launch 4 new models on the market every year until 2022: “these new models will not only allow us to enter new segments, but will also allow us to improve our results”, said Louis Camilleri, Ferrari CEO.
Within a few years, some models currently in the range of the pony will retire, and will be replaced with new cars some of which unpublished by segment and features: for example the first Purebred SUV and the intention to also propose a Gran Turismo, in addition to hybrid and electric versions. Analyzing the two most interesting and surprising cases, ie SUVs and electric, with the Thoroughbred Ferrari technicians are willing to develop a vehicle capable of offering the extraordinary performance of the Maranello cars to a comfort and daily usability never seen before today. “We have in mind something clearly superior to all the models currently on the market,” Camilleri specified, addressing the group’s first raised vehicle. The idea of being able to have a raised Ferrari has aroused the interest and curiosity of numerous customers, who would like to have a vehicle that they can use every day. In addition, in the future, hybrid vehicles will also be coming from Maranello and after 2022 are completely electric. Ferrari owners travel an average of 4,000 km a year with their vehicles, so the EV generation with the prancing horse will be developed around performance and not on battery life. The new electric power trains will be designed thanks to huge investments in the research and development department. Finally, at the Geneva Motor Show, Ferrari will present a new vehicle that could use a V6 engine and replace the 488. By the end of the year the Monza SP1 and SP2 models will begin to be delivered, which are complex and carefully crafted models. specialized technicians, require the use of a new assembly line dedicated to their assembly.